Posts Tagged artfire

Shutting Up Shop on Artfire

 

I had a tough decision to make.  Should I keep going with multiple online stores (Artfire, Etsy, and Zibbet), or should I scale it down a little and push all my efforts towards one shopfront?  I decided to use only one site, but which one?  My decision was made after adding up sales figures vs fees for 2013.

 

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Etsy – Opened in August 2009, and used on and off ever since.  Listing fees $0.20 per item.   For 2013, 21% of my sales income went back to them in fees.

 

Artfire LogoArtfire – Opened in February 2011, used continuously and was my main store with the most stock, most variation and where I put most of my marketing efforts. Monthly fee $9.95 per month.  For 2013, 56% of my sales income went back to them on the monthly fee.

 

Unknown-1Zibbet – Opened sometime in 2011, used my 50 free listings, but never made one sale.  It was just another shopfront to have to maintain.

 

 

Granted, 2013 was not my best year for sales, and my stores were offline for a period earlier in the year while I raised a puppy, and again for a few months while I relocated to the UK, but I did not expect that result from my Artfire Studio.  I was totally shocked.  The static monthly fee was a big selling point for the site, as I could list as much as I wanted for one fixed fee.  However, the views and the sales were just not there.  I think I gave them a fair chance.

My decision was to drop Artfire and Zibbet, and just continue with Etsy.  I had probably spread myself a little bit too thin.  After all, maintaining one online store is a lot of work, three was ambitious.  With only one store, I have been able to focus all my efforts/marketing/promotions within one place and not have to decide which items I would list on each site.  Admittedly, it has been a lot of work having to move all my listings over to another site, a task I am still in the middle of, but once done, it will be a weight off my shoulders., and I can relax and concentrate on other things.

So, after handing over ownership of my Artfire Guild to a new leader,  I have downgraded my Artfire Account to Patron and my shop will disappear on December 9th.

You can now find all my listings here on Etsy!  I would love to have you come over and visit!

 

Stitchy hugs to all!

Gail

 

 

 

Posted in: Cross Stitching

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Sailing Away At Last

Since I started designing my own cross stitch patterns in March this year, I have developed a unique style.  Bright and colorful designs show my love of distinct and in-your-face color combinations.  My latest design is no exception.

August 2nd was the release date for another original cross stitch pattern.  My sixth design is called Sail Away, and it features four lighthouses, and six small sailing boats.   Inspired, in part, by Janlynn’s Lighthouses that I stitched earlier this year, and the fact that lighthouses have held a fascination for me for years, I wanted to provide my own interpretation of a nautical scene.

The six sailboats are gently floating on a turquoise sea among light and fluffy clouds.  They are protected by the four lighthouses, one at each corner of the design.  The lighthouses show them the way as they sail back and forth, kept safe by the bright beacons atop each lighthouse.

I chose to stitch the model for this design on light blue 14 count aida, using the blue background as the sky, saving on threads and stitching time with a lot of blue thread to create the same effect.  The colors of the lighthouses and sailboats stand out well against his color, and I have been encouraged by this result to use colored aida again in future projects.

This design is suitable for all levels of stitchers, it’s not too large (approx 8″x8″) and has whole stitches only, no fractionals, beads or french knots.  There is backstitch in two colors, which is very easy to follow on the chart.

I showed the design to cross stitch designer, Joan Elliot, who described it as “Very Sweet”.  It’s great to have this sort of feedback from such a distinguished designer.

If you wish to stitch this design, you can buy it on Artfire, Etsy, Zibbet, and EBay along with my previous designs .  Free shipping for all US customers.  Contact me for further information or if you have questions!

Posted in: Cross Stitching

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SALE time is here!

Christmas in July SALE

Woop Woop!  This is the cry that you can hear from CrossStitchCards today, as we begin our usual monster sized sale!  Every July, prices are reduced storewide by 10% of the whole month.  This is a fabulous opportunity to pick up  some cards at a great price.  You can even think ahead to Christmas, as there will be Christmas cards available in the sale this year!

Some items were already marked with a 50% discount before the sale, so they will have that extra 10% off as well!

All my items are included in the sale, so this may be the time to think about buying or pre-ordering one of my larger pieces of needlework, as you will get a great deal on it this month.  These items make great pieces of home decor or even a gift.

In my Artfire Store, prices are already marked down by 10%, and on Etsy, you will need to use the Coupon Code CIJS2012 at checkout to get the discount.  Why not take a look at what I have to offer today!

I am here to answer any questions you might have about anything I am selling, and would love to hear any comments about my items, so get in touch!

Stitchy Hugs to you all!

Gail

Posted in: Cross Stitching

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